A product designer with 5 years across AI, retail, e-commerce, B2C platforms. I work end to end — research, interface, and the systems that keep a team moving.
Product designer based in New York, born in Korea, raised in Chicago.
I studied psychology, started my career in fashion, and have spent the last five years designing across retail, ecommerce, B2C, and AR/VR with some freelance work mixed in.
I care about design that ties back to business impact, not just polish. AI has become part of how I work it lets me explore more directions and move from fuzzy idea to testable concept faster.
When I'm not designing, I'm usually traveling, taking photos, or chasing new music.
I start with the problem, not the pixels. Research and business goals set the direction; prototypes prove the concept.
Designed and built by Hanjee Na.